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date:: [[2020-12-15]], [[2022-12-26]]
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# [[Microblogging reduces friction for creation and consumption]]
- [[Communication]] [[Anti-marketing]] [[Learning]] [[Writing]]
- Microblogging is a significantly less daunting prospect than is writing a full blog post, so it is also more likely to get done.
- For readers or consumers of content, microblogging is also easier to digest. It's less likely to be filed away "for later reading" and forgotten about.
- [[Everything is content]]: microblogging and other shorter-form content can be used as an effective [[Anti-marketing]] practice without losing authenticity.
- [[The basis of anti-marketing is authenticity]]
- Microblogging, combined with [[Learning in public]], can also be used as a bottom-up approach to creating content, where you don't yet know in advance what you're going to be making, but you let the higher level structures evolve as you go.
- [[Bottom-up approach]]
- [[Twitter]] relies on this reduction of friction to encourage users to post. The character limit truly is an intentional feature, not a limitation or a bug.
- Related
- [[Principle of Atomicity]]
- [[Get your first shitty draft over as fast as possible.]]
- [[The Zettelkasten method is a bottom-up approach to turning content you consume to content you create.]]
- [[Make the question of willpower moot by changing your environment to remove inertia.]]
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